5 Steps to Defend Your Podcast – Good Passive Revenue


Disclaimer: This text is designed to be very useful, however please bear in mind that it’s normal info and never authorized recommendation particular to you. Wesley Henderson recommends contacting an lawyer for custom-made recommendation however hopes this info helps you in your corporation journey!

I used to be recent out of legislation faculty, working for a giant legislation agency once I first began listening to the Good Passive Revenue podcast. I used to be instantly impressed as a result of, like me, the host was a enterprise skilled who went from a “regular job” to turning into a profitable entrepreneur. Each week I seemed ahead to listening to a brand new story, tip, or new mind-set about entrepreneurship. With out SPI, I’d possible have by no means even considered beginning my very own legislation agency, however it has modified my whole profession (and life).

Beginning my very own enterprise has allowed me to decide on workers who share my values and to observe different pursuits, together with a non-profit, Driving for Downs, and a slew of different companies. The entrepreneurial mindset has helped me develop professionally and personally, and it’s all because of a easy podcast.

Combining my ardour for the legislation and my curiosity in podcasts, I’ve delved into the authorized facets of working a podcast, and I’ve realized quite a bit since opening my agency in 2014. This text outlines 5 steps that can assist you keep out of bother.

Distinctive Challenges of Podcast Legislation

Traditionally, property have been simply labeled into subsections like stock, gear, property, and many others. Nevertheless, because the starting of the digital age, classifications have turn out to be more and more tough. This led to the rise in mental property legislation, which focuses on defending creators and their inventive works, which is what primarily covers podcasts. 

In contrast to different property you’ll be able to defend with door locks, safety cameras, and insurance coverage, podcasts ought to be protected by logos, copyrights, and contracts. This ensures creators are protected against others stealing their concepts or infringing on their inventive rights. So, should you personal a podcast, it’s essential to overview mental property legislation and different associated legal guidelines.

Step 1: Defend Your Podcast Title with a Trademark

For months, you may have spent infinite hours in your podcast. Issues are lastly beginning to come collectively till you obtain a letter within the mail from a elaborate legislation agency in California that claims “CEASE AND DESIST” in utilizing your podcast title. 

Do it’s important to rebrand, do you want an lawyer, is all your time for nothing?

This worst-case state of affairs, sadly, occurs very often. For instance, chances are you’ll wish to begin a podcast about crime scene cleanups and name it Crime Junkie, however that title already belongs to a podcast that talks about prison circumstances from across the nation. This small mistake could be fairly expensive and even require you to rebrand and pay an lawyer

How do you stop this from occurring?

The excellent news is that it’s fairly straightforward to keep away from infringing. You must begin by researching names on-line, hashtags, and many others on the United States Patent and Trademark Workplace web site to make sure nobody is already utilizing your title in the identical business. To be taught extra about selecting your title, watch this video.

 When you haven’t picked a reputation in your podcast but, then there are two facets you must think about:

  1. Ensure the title you select isn’t already getting used and/or trademarked. Your purpose is to establish a reputation that may be yours and that has no confusion with some other podcast title. The extra distinctive, the higher. 
  2. You’ll ultimately wish to register your trademark so nobody else can use your title. When to register your trademark is a judgment name based mostly in your funds, however the sooner, the higher.

Step 2: Defend Your Enterprise and your Private Belongings with an LLC

Every time my spouse and I am going out to eat, we at all times scan the most recent Google opinions. Even with essentially the most well-liked eating places, you inevitably discover these two-star opinions that appear to at all times discover one thing mistaken and one thing to complain about. I consider that most individuals are good, however I additionally know all about these two-star reviewer personalities as a result of I find yourself coping with them many occasions in representing my shoppers (and they’re largely what conjures up this subsequent step). 

These tough individuals are the identical ones that write unwarranted unhealthy opinions, file lawsuits, and threaten your corporation. So upon getting a reputation picked, you want an LLC or its equal to guard your corporation and private property.

An LLC will separate you out of your firm and guard your private property. In case your LLC will get sued by a person for cash, damages, or anything, it’s the LLC that might be sued and never you personally. That’s the magic of the LLC: it limits private publicity even within the worst of eventualities. 

Beginning an LLC could sound like a frightening process however it may be a quite simple course of. There are two issues you must think about:

1. Create an Working Settlement 

  • Together with your LLC, you must create the governing doc for it known as an working settlement. This non-public doc establishes possession percentages, working guidelines, and different issues. (To be taught extra about working agreements, watch this video.) 

2. Separate Financial institution Account

  • I additionally suggest that you just get a separate checking account. This lets you preserve your corporation totally separate. It’s a terrific enterprise apply in your bookkeeping and helps make sure you keep the legal responsibility safety you need out of your LLC.
  • Necessary Authorized Tip — make sure to run all revenue and bills for the enterprise out of the LLC account, and do NOT use it for private bills!

In case you have any questions on how you can file an LLC, please go to our website, Drafted Authorized, to be taught extra and get the assist you to want. 

Step 3: Use Contracts to Defend Your Cash, Time, and Enterprise 

As an lawyer, I’ve obtained many telephone calls with tales much like this one:

Wesley, an individual I met at Residence Depot mentioned he wanted assist with an irrigation subject. Since I personal an irrigation enterprise, I supplied to come back over and look. I went over and was in a position to repair the issue. However then he had one other downside that he thought I mentioned I’d repair. He additionally disputed the worth we agreed upon. So, not solely does he need me to do extra work than I agreed to however he hasn’t even paid me. What can I do?

Issues get misplaced in communication. Whereas oral contracts could be enforceable, it’s at all times preferable to have a written contract as a result of then you’ll be able to concretely show the phrases of the settlement. 

The fantastic thing about the contract isn’t just in making it straightforward to win a lawsuit but additionally it often prevents the dispute from ever occurring. When the events take the time to place all their expectations on one doc, it turns into fairly clear what’s anticipated, so it avoids misunderstandings.

Contracts set expectations and make your life simpler down the highway. Listed here are some normal ideas when making a contract:

  • Take a couple of minutes to make clear something which may not be apparent.
  • Ensure you tackle issues like cash, deliverables, timeline, and many others. 
  • Make the contract straightforward to grasp and so simple as it may be. 

This behavior of clarifying expectations after which getting the settlement signed will dramatically scale back your possibilities of ending up in a dispute. You’ve already achieved the arduous work to be sure to are on the identical web page (and also you’ll have the signed settlement to show it). 

Within the vast world of contracts, listed here are a couple of your podcast enterprise would profit from:

Visitor Launch

The visitor speaker indicators a visitor launch, permitting you to make use of it the way you see match and make derivatives of it, whether or not it’s shorts, reels, or YouTube content material. This ensures you received’t have points sooner or later along with your company, just like the visitor attempting  to have you ever take away or try to manage the content material later.

For instance, when you’ve got a chef in your podcast and his episode blows up in recognition due to his beef tenderloin recipe, he could later need you to take it down with the hopes that he can get all that visitors to his web site or podcast as a substitute of yours. Effectively, should you had him signal a visitor launch, he can not pressure you to take it down as a result of you may have a transparent settlement. The discharge offers you permission to do precisely what you might be doing (and it additionally releases you from any legal responsibility for doing so).

Worker and Unbiased Contractor

When you use impartial contractors and/or workers, it’s vital to put out the phrases of that relationship. This contains the whole lot from cost to timelines to deliverables. These all have to be outlined as clearly as you’ll be able to.

In case you have impartial contractors creating mental property for the enterprise (similar to logos, ebooks, and many others.), your contracts must state that the LLC owns this mental property. Inherently, an writer owns their artworks, so you want to expressly state that it’s a work for rent and that the possession of such work is transferred to the LLC. In any other case, chances are you’ll find yourself with a dispute over mental property possession down the highway.

Sponsorship Settlement

You will need to have a written settlement when you’ve got advertisers and/or sponsors. For instance, suppose you rent a social media guru to market and promote your corporation, they usually overstep by utilizing materials that infringes on one other firm’s trademark. You want the choice to terminate the contract or restrict legal responsibility. That is when a sponsorship settlement would come into play, as a result of it ought to embrace termination phrases, cost phrases, supply dates, and many others. This ensures your corporation is protected.

Disclaimers

I’m a lawyer, and I’m giving normal info right here. It’s designed that can assist you do a greater job along with your authorized framework, however it’s not custom-made to you personally. It’s nonetheless good and useful. See what I did there? That is my disclaimer. My disclaimer isn’t obnoxious; simply trustworthy and highlights my limitations.

Disclaimers are obligatory in your podcast to guard you from one thing mentioned on the podcast. What folks say could be misinterpreted or misused. For instance, in case you are a health coach working a wholesome way of life podcast, you must use a disclaimer such because the one I take advantage of above clarifying that the data and recommendation is normal and never particular. Additionally, should you’re not educated as a doctor or nutritionist, then simply state that clearly. You’re attempting to obviously clarify any limitations your info could have. When drafting a disclaimer, it’s greatest to not assume folks know these limitations, so state them clearly.

To buy all of the templates you want in your podcast, Drafted Authorized has attorney-drafted templates right here.

Step 4: Personal Your Podcast Intro Music to Keep Out of Hassle

Though they are saying don’t choose a guide by its cowl, many choose a podcast by its intro. So whereas it might be tempting to play the theme track to Skyfall when speaking about overseas intelligence or use the brand new Taylor Swift track when speaking about her new album, this could be a harmful minefield.

Utilizing another person’s materials could be difficult and really costly. So as a substitute of happening the rabbit gap of how we will use these well-known songs, we suggest that podcasts use authentic music or buy music you may have the rights to.

In case your funds isn’t restricted and also you’ve recognized essential track, go for it (and use an lawyer to assist with the method). 

Nevertheless, should you’re on a funds, save that cash and headache for an additional day and persist with one thing you personal that you understand is not going to trigger you authorized issues.

Step 5: Keep Compliant with the FTC as You Monetize Your Podcast

The Federal Commerce Fee (FTC) doesn’t regulate podcasts as a result of they don’t seem to be “broadcast radio;” nevertheless, they do regulate podcast endorsement. 

In case you are reviewing, endorsing, promoting for, or sponsored by a services or products, then you want to disclose that below FTC rules. For instance, should you function a podcast about cooking home equipment and an organization pays you and sends you a field of utensils to attempt to price, you must disclose that you just didn’t pay for the merchandise. Typically, if somebody pays you to say one thing or promote one thing, disclose it.

A very good rule of thumb is to be upfront along with your viewers, whether or not it’s a sponsor or an affiliate hyperlink. Be taught extra right here from the FTC. 

To summarize: should you observe these vital authorized steps, your podcast might be off to a terrific begin with a correct basis: 

  1. Decide a Podcast Title (that you could personal)
  2. Get an LLC (with an working settlement and checking account)
  3. Personal your intro music
  4. Use Contracts
  5. Adjust to the FTC 

A lot of this may be achieved on a funds with some analysis and know-how (however when you’ve got the funds, you may also get a lawyer to assist) or with a good on-line authorized providers firm like Drafted Authorized. Attempt to use attorney-drafted templates and web sites with dependable info. You possibly can at all times submit questions on Drafted Authorized’s web site too! 

We hope this text clarifies what you want to do legally so you’ll be able to hit file. Better of luck!

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